The worldwide tablet market saw its first-ever year-over-year decline in the holiday quarter, but the biggest losses were seen to the Amazon, Which saw shipments of its budget-priced Kindle Fire series plummet 70 percent.
The latest quarterly estimates from IDC were published on Monday, revealing That tablet shipments in the December quarter were down 3.2 percent year over year.
Apple’s numbers are already known – the company reported last week sales of iPads That were down 17.4 percent is 21.4 million units. But competitors dry as Amazon, Samsung and the like do not report actual unit sales for Their tablets, leaving industry watchers Relying on estimates from firms like IDC.
IDC projects That Apple continued to hold the lion’s share of the Tablet market, shipping more than the next four closest competitors combined. Samsung was in second place with 11 million units, an 18.4 percent decline.
The only company among the top five of you to post gains Lenovo, Which Grew Estimated its shipments 9.1 percent is just 3.7 million units. It was followed my to Asus, Which saw its budget-priced tablets plummet 24.9 percent to 3 million units.
The worst, however, was seen by Amazon, Kindle Fire lineup Whose saw a freefall of 69.9 percent in shipments , According To IDC. Amazon is Estimated to have shipped just 1.7 million tablets in the quarter, good for a 2.3 percent market share.
Though the market is seeing sales decline, Apple Chief Executive Tim Cook has said he remains bullish on the future of tablets. In his company’s quarterly earnings call last week, Cook said he sees great potential in the company’s upcoming hardware pipeline.
Though he cautioned That he does not expect to see tablet sales improve in the short term, he said he sees the space as a long-term viable market. He noted That tablet users tend to be upgrading on a more PC-like timeframe, keeping Their device for many years before replacing it, unlike the typical two-year upgrade cycle with smartphones.
One potential catalyst is believed be on the horizon for Apple is a rumored 12-inch tablet has been dubbed That the “iPad Pro.” It’s been suggested That Apple could use a larger and more powerful iPad model to cater to business customers.
No comments:
Post a Comment