Readers Kindle line are 7 years. Although outside the United States do not develop full potential, in many parts of the world have become synonymous with the readers. Without a doubt are devices that forever changed the way of reading. In the Internet age, easy access to information and opinions, and rich text messaging capabilities, we read more than ever … and thus reach for less books. Kindle readers, among others, attempt to repair what broke technique – reading the random and problems with focus on text longer than a few sentences.
Kindle was created by Lab126, which is headed by a former engineer of Palm Computing, Gregg Zehr. In 2004, Jeff Bezos commissioned the building of the world’s best device for reading books before your Apple or Google. Apparently he repeated his employees that have to work as if they wanted to all bookstores fell , which you can read in the last year published a book, “The Everything Store”. Amazon company placed an order for the reader to be cheap, it will have unique features, and while reading “disappears in your hand.”
The model pursued by readers, paper – lightweight, easy to read in all conditions and durable medium of words. Every year, readers are proximal and distal to him at the same time – are equipped with tools to facilitate reading, like bookmarks, dictionaries, notebooks and the ability to connect to social networking sites. When reading such items as “Game of Thrones”, there is no need to reach for the parties Wikia not to lose the thread – Kindle can display a brief biographies of the form. Also calculates how long it will take until the end of the chapter misread.
Convenience of a reader is the result of long observation – the seat of Lab126 is a special room where they are observed reading habits. It turned out that readers change the hand you are holding a book, at about 2 minutes … although in polls declared that they do not. 80% of the page changes this transition forward – because the passing to the next page in the Kindle Voyage is greater.
In 2007, the book had to compete with a lot of other ways to entertain and it was high time for a change – at least in the US market, dominated by engaging mobile games and multimedia much easier to read than a book. The first Kindle cost $ 400 and was not particularly handsome, but introduced a revolution: it was integrated into the bookstore before the world heard about the App Store. The first time you could start reading within seconds of buying any book from the store.
Company Amazon does not provide official data on sales Kindli. We know only that sold over 80 million units this year, readers and bring $ 5 billion revenue Amazonowi. In the United Kindle contributed to the massive popularization of electronic books (28% of Americans have read the ebook last year).
Officially, the Polish Kindle are sent from 5 years are covered by the manufacturer’s warranty and no problems with the exchange. Although we do not have access to all the services of Amazon, the Kindle in Poland are popular – according to this year’s Czytnikoliczenia represent 73% of readers in Poland. Their appearance in our country contributed to the development of the domestic market of electronic books. Virtualo October report, however, suggests that it could be better – on the market there are suddenly 19,000 items, and sales are suffering, inter alia, because of the high VAT. Luckily 2-3 years ago Polish bookstores began to sell books in various formats, including MOBI for Kindle, instead of DRM begun to use watermarks and przyłożyły to prepare a decent electronic books.
As of the Amazon is the future of electronic books, we can learn from the interviews conducted with the occasion of the 7th anniversary of the Kindle’s debut on the market (19 November 2007). One of the most visible changes is not, as we read, but what we read – who are the authors, and the book was published and how it is distributed. In Poland, yet these changes do not feel, but in the US market, Amazon sells 40% of all new books and more than 60% of all electronic books.
On the other hand, because publishers do not always agree incur additional charges for sale through this platform, it may happen that important and noteworthy item will not be available due to a purely business decision. Thus, as pointed out by one of the editors of The New Yorker , Amazon may gain such control over the exchange of thoughts, which have not yet had any US company.
If you want to talk about a constant-sum game, I can not say that in the future books will cope better or worse … The direction in which the reading goes, appoint, expand or reduce only our ingenuity in how we support them.
- Russ Grandinetti, VP Kindle Content
On the other hand, we see the rise in popularity of literature published independently by authors that Amazon very keen to promote. Kindle Singles is a place where you will find a lot of different quality literature whose extradition for various reasons, have undertaken no traditional publisher. A similar effect for the film industry have YouTube, Vimeo and Netflix. Amazon also applied to bring in foreign literature on its home market and its translation into English. It is interesting tourist informants sales decline – in the end most of the information you will find on the web, being already in place.
With the acquisition of Audible Amazon became the team that prepares audiobooks. Currently, the company is a directory of more than 55,000, and you can at any time and listen to the reader to put down the rest of the book. Recording studio in which they arise, working 16 hours an day, 7 days a week. For most of the day we need eyes to something other than reading, so Amazon in the sound sees the future consumption of literature … and that means a return to the original version, or oral communication.
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